Delivering Operational Excellence : the power of our Signature Service Culture
Online reputation directly affects pricing power, occupancy & RevPar (and motivates the staff) and therefore has got a direct impact on the financial performance of hotels. See below :
If a hotel increases its review scores by 1% it will lead to demand creation with up to a 0.54% increase in occupancy. Finally, this 1% reputation improvement leads up to a 1.42% increase in revenue per available room (RevPAR).
A WINNING COMMERCIAL STRATEGY
By identifying areas impacting Revenue through a departmental index and sentiment analysis along with a proper implementation of our signature culture service: RECOGNISING GUESTS™
Memories are moments that last forever. And at RG-IHG™, we aim to transform every ordinary moment into something extraordinary to enchant and delight our guests. Creating a memory that they would want to share with their friends, family and connections. Here, we strive to put our customers at the heart of every single thing we do. Every effort behind the scenes and every chance to interact with our customers is an opportunity to make a lasting impression. So whether we are handing over a key or handling a special request, making a meal or making a friend, we always aim to deliver outstanding hospitality.
Embrace feedback from clients…
…and focus your staff on key areas of improvement to increase guest satisfaction and revenue. Positive reviews will have an impact on the decision making process which will trigger the purchasing decisions creating followed by the guest experience that will result to another online reviews.
So it has never been more important for us to deliver on our promises because we know, in hospitality, every moment matters. And through our passion, creativity and our dedication to go above and beyond our guests’ expectations, we will transform moments into memories our customers will want to relive. Again and again…
Each branded hotel is independently owned. All marks are Trade Marks of Asian Phoenix Hotel Management Co. Ltd. Numbers are approximate, may fluctuate and include hotels currently in the development pipeline.
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