Our Strategic Mission

 

GENERAL STATEMENT

To be an International Hospitality Company most admired for our people, partnerships and performances, recognized for our customer-centric values, delighting our guests, employees and shareholders by relentlessly delivering consistently every day, every time, everywhere.

To implement effective brand positioning and marketing strategies, and the application of exceptional yield and distribution management practices.

TRUSTING EACH OTHER

We will emphasize the sharing of responsibility, accountability and recognition through a climate of teamwork. By working together and treating each other with mutual respect and trust (including our customers and shareholders), we will all contribute to the Group’s overall success.

PROMOTING A CLIMATE OF ENTHUSIASM

We are committed to bringing out the best in our people through effective training and meaningful personal development, and by encouraging individuality and initiative. Talents will grow with us! We treat our team members well and help them to keep on progressing. Our Development Managers focus on that to attract the bests in a true respect of diversity.

BEING THE BEST

We will continually improve products and services innovating at each property to adapt to global change to provide a custom-fit. We will seek from our suppliers the highest quality products and services at the best value. We care about what we do every day on behalf of our guests, put our heart, mind and full attention into doing it well.

DELIVERING SHAREHOLDER VALUE

Our success will result in investment returns generating value for our shareholders.

DELIGHTING OUR CUSTOMERS

We will strive to consistently meeting and exceeding expectations through unreserved dedication to every aspect of a superb service by delivering our promises, listening to their requirements and responding in a competent, accurate and timely fashion.

PEOPLE FOCUS

Our greatest asset, and the key to our success, is our people. We believe that each of us needs a sense of dignity, pride and satisfaction in what we do. Because satisfying our guests depends on the united efforts of many, we are most effective when we work together cooperatively, respecting each other’s contribution and importance. In all our interactions, we will deal with others as we would have them deal with us.

OUR BELIEF – RECOGNISING PEOPLE FOR A SUSTAINABLE HOSPITALITY

We succeed when every decision is based on a clear understanding of and belief in what we do, and when we couple this conviction with sound financial planning and increased market shares.

RG-IHG™ enters a phase of sustained expansion and reinforces its commitments and reaffirms its conception of responsible development, generating shared value for all: RG Foundation Remember to Give™ will partner with local dedicated associations leveraging funds for them.

Each branded hotel is independently owned. All marks are Trade Marks of Asian Phoenix Hotel Management Co. Ltd. Numbers are approximate, may fluctuate and include hotels currently in the development pipeline.

Hosted in the most environmentally friendly datacenter of Switzerland

© 2018 RG International Hospitality Group. All rights reserved.

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